Kotak jifi
Jifi is a new-age digital account that offered unparalleled convenience, with bank account updates via Twitter, reward points on online transactions, the ability to add friends to you Jifi network and much more. No minimum balance, non-interest bearing current account.
Kotak jifi came up with a unique social banking experience. This is the world’s first socially powered digital account. To bring this proposition alive for the audience, we wanted to showcase ‘A friend you can bank on’ literraly through social media. We came up with this illustrated comic book style facebook posts that would get the right message across and make Jifi the true friend you can bank on!







